Introduction
Spotify for Artists allows artists and their teams to get the most out of Spotify by understanding their audiences, personalising artist profiles, and using Spotify’s tools to build fanbases. An overview of the features and how to make the most of them can be found here.
Labels can also make their own teams on Spotify for Artists to access a number of features — including album-level data across their entire catalog (including custom date ranges), playlist pitching and other Campaign Kit tools, Canvas and Clips uploads, and more. Labels can add multiple people to their teams, and monitor their actions on the Activity Page. Both artist and label teams can make changes to an artist profiles — such as updating a biography or highlighting a specific playlist or release as an Artist Pick.
To claim a Spotify for Artists profile and get access to your catalog, you’ll need a Spotify account and your work email address. If you’re the first person from your organization to request access, you’ll need the URIs of at least 3 tracks of yours that are already delivered to Spotify. If the label has already been set up then request will be sent to the current Admin user for your Spotify For Artists Label Team.
Creating an SFA Label Team
To join or create a new Label Team, please follow the instructions below.
- Start here
- Select ‘Label team member’
- Type the name of your record label. If the name appears in the drop down then there is already a team for your label. You can either follow the directions in the form to request access from the admin user, or they can send you an invitation to join the team.
- If the name does not appear, select ‘Create new team’ and enter the name of your label as it appears on the Kudos Portal.
- Follow the directions to make the request to Spotify.
Label Teams vs. Artist Teams
As a member of the Label Team you’re able to search for any artist on your roster, but you can only view data relating to the tracks released on your label and general audience statistics. If the artist has released tracks on other labels, you will not see the same level of information about those tracks and they may appear “greyed-out” to you.
If the artist wishes to give you full access to their profile, including full information about their releases on other labels, they can invite you to also join their Artist Team. A single Spotify account can be used to join many artist and label teams and switch between them. Members can also be given different levels of access for each Team, depending on their role.
Full details about SfA features can be found in Spotify’s onboarding guide here.
Updating Label Teams with a Change of Distributor
When Label Teams are created by Spotify, they are tied to the supplier(s) that have previously delivered for that Label and to the specific label name that is supplied in the metadata – in order to determine which releases belong to your Label Team.
If the supplier (distributor) or label name changes at a later date, then Spotify may not be able to attribute the releases they receive from a new supplier (or with any other label name) to your existing Label Team. To advise Spotify of any changes of this nature (such as when you have switched your distribution to Kudos from another distro and/or have changed how you represent your label name) you can contact the SfA support team here.